Build Your First Startup

F/MS Startup Game - Build Your First Startup (build your first startup)

Welcome to F/MS Startup Game!

Building a business isn’t easy, but it shouldn’t be a mystery either. At Fe/male Switch, we believe that entrepreneurship education and practical guidance belong in the hands of anyone brave enough to start.

This is the hub for founders, makers, and dreamers who want to skip the guesswork and go straight to what works.

Startup Basics: Build Your First Startup

Entrepreneurship Education

Starting a business requires more than just a good idea. You need to understand the fundamentals: how to validate your concept, build a customer base, manage cash flow, and grow sustainably.

Learn entrepreneurship education covers the core knowledge every founder needs. From business structure decisions to financial planning, we break down complex topics into actionable steps. You’ll gain the context to make smarter choices, avoid costly mistakes, and build systems that scale.

This isn’t MBA-level theory. It’s real startup education designed for people building real businesses today.

Inexpensive Business Ideas

Money doesn’t have to be a barrier to entry. Many of the most profitable businesses started with minimal investment and maximum creativity.

Explore inexpensive business ideas that prove you can start lean and still build something valuable. Digital services, content creation, coaching, software reselling, niche communities, and more. Each idea comes with guidance on how to test it quickly, validate demand, and scale when you find product-market fit.

The best business for you is one you can actually afford to launch.

Startup Basics

Every founder needs a foundation. Understanding the basics saves months of learning by trial and error.

Discover startup basics that cover everything from naming and legal structure to finding your first customers and setting up operations. We walk through the decisions you’ll make in your first 90 days, the metrics that matter, and the common pitfalls that stop most startups before they even get started.

These fundamentals apply whether you’re building a SaaS product, launching a service business, or scaling content online.

Female Entrepreneur

Women-led startups are outpacing male-founded companies in profitability and retention. Yet female entrepreneurs often face different challenges: finding funding, building confidence, managing imposter syndrome, and operating in spaces where you might be the only woman in the room.

Join the female entrepreneur conversation. We celebrate the journeys of women founders, dig into the unique obstacles they face, and share strategies that work. From fundraising and pitching to building resilience and networks that support you, this section is built for the reality of building while female.

Your perspective isn’t a limitation. It’s an advantage.

Marketing Playbook For Startups

Having a great product doesn’t guarantee customers. You need a marketing strategy that reaches them, convinces them your solution matters, and turns them into paying users or customers.

Build your marketing playbook for startups with frameworks, tactics, and channels that work for early-stage companies. Content marketing, community building, paid ads, partnerships, referrals, and PR. Each tactic comes with the reasoning behind it and when to use it based on your stage and resources.

The best marketing strategy is one you’ll actually execute consistently.

Startup Jokes And Memes

Building a startup is intense. Sometimes you need to laugh about the chaos, the failed launches, the 4 AM debugging sessions, and the emotional rollercoaster of believing in something no one else sees yet.

Enjoy startup jokes and memes that capture the reality of founder life. These aren’t just funny. They’re validating. They remind you that every founder has faced burnout, rejection, and those moments where you wonder if you’re crazy for trying.

Laughter is part of the journey.

Canva For Startups

Professional design shouldn’t require hiring a designer or spending thousands. Canva levels the playing field, giving solo founders and small teams the ability to create graphics, videos, presentations, and social media content in minutes.

Master Canva for startups and learn how to build a cohesive brand look, create scroll-stopping social content, design pitch decks that impress investors, and produce marketing materials that look professional without the price tag.

Your brand deserves to look good. Canva makes it possible.

N8N For Startups

As your startup grows, you’ll hit bottlenecks: data entry, repetitive tasks, cross-platform coordination, and manual processes that drain time and introduce errors. N8N is an open-source automation platform that connects your tools and eliminates the work that machines should be doing.

Leverage n8n for startups and build automation workflows that save you hours every week. From syncing leads between platforms to automating customer onboarding, generating reports, and triggering actions based on specific events, n8n runs in the background so you can focus on what matters.

Work smarter by automating what’s repetitive.

Make.com For Startups

Make.com (formerly Integromat) is the automation platform millions of entrepreneurs use to scale without scaling their team. It connects 1000+ apps and services, letting you build complex workflows without writing code.

Automate with Make.com for startups and handle tasks like lead qualification, email campaigns, customer data syncing, invoice generation, and content publishing across multiple channels. Create once, automate forever, and reclaim the time you waste on manual processes.

Automation is how solo founders compete like teams.

WordPress For Startups

Your website is often the first impression customers have. WordPress powers a massive portion of the web for good reason: it’s flexible, affordable, and doesn’t lock you into a platform’s limitations.

Build with WordPress for startups and create a site that ranks, converts, and grows with your business. Whether you’re building a blog, selling digital products, running memberships, or managing multiple websites, WordPress adapts to your needs. Plus, SEO plugins, performance tools, and the ecosystem of extensions make it perfect for founders who need control without the cost.

Your website should work as hard as you do.

Bubble For Startups

No-code platforms like Bubble let you build web apps and SaaS products without hiring developers. You design the interface, set up the logic, and launch to customers. No coding required.

Create apps with Bubble for startups and transform your business idea into a functional product you can test, iterate, and sell. From simple tools to complex applications with user accounts, payments, and databases, Bubble removes the barrier that says “you need a technical co-founder.”

Your idea is valid. Build it without waiting for someone else.

Idea Generation For Startups

A great startup starts with a problem worth solving. But finding that problem takes more than inspiration. It requires a system for spotting gaps in the market, understanding customer pain points, and evaluating which ideas have real potential.

Master idea generation for startups with frameworks, exercises, and research methods that move you beyond “cool idea” to “this solves a real problem people will pay to fix.” We cover brainstorming techniques, market research shortcuts, and how to know when an idea is ready to validate.

Every successful startup began as someone’s idea. Here’s how to find yours.

Idea Validation For Startups

An idea only matters if customers want it. Validation isn’t a nice-to-have step you do after you’ve already built everything. It’s the critical check that keeps you from wasting months on something no one needs.

Validate your startup idea through customer interviews, landing page tests, early sales, and feedback loops. We walk through the specific questions to ask, the experiments to run, and the metrics that tell you whether to move forward, pivot, or start over.

Validation saves you time, money, and heartbreak.

Startups Tools

Building a startup in 2026 means choosing from thousands of tools. The right ones multiply your productivity. The wrong ones waste money and create friction.

Discover startup tools that founders actually use to run their businesses. Project management, communication, analytics, payment processing, customer support, accounting, email marketing, and more. We recommend tools for different stages and budgets so you’re not paying for enterprise software when you’re still in beta.

Your toolkit directly impacts your speed and efficiency.

Startup Podcasts

Some of the best learning happens when you’re driving, exercising, or doing other work. Podcasts let you absorb knowledge from founders, investors, and experts without adding screen time to your day.

Listen to startup podcasts and hear real stories from people building real businesses. Discussions about fundraising, hiring, product-market fit, sales, remote work, failure, and the mental side of entrepreneurship. Each episode offers specific tactics and perspective you can apply immediately.

Learning from others’ experience accelerates your own growth.

Start Building Today

Fe/male Switch exists because starting a business shouldn’t require a trust fund, an MBA, or someone’s permission. Every resource here addresses the questions we asked as founders. Every guide draws from real experience, not theory.

Pick a topic that matches where you are in your journey. Read deep. Take action on what resonates. Share what you learn with other founders trying to build something real.

The best time to start was yesterday. The second best time is today.

Explore All Topics:

Startup Podcasts

Entrepreneurship Education

Inexpensive Business Ideas

Startup Basics

Female Entrepreneur

Marketing Playbook For Startups

Startup Jokes And Memes

Canva For Startups

N8N For Startups

Make.com For Startups

WordPress For Startups

Bubble For Startups

Idea Generation For Startups

Idea Validation For Startups

Startups Tools

Latest Startup News

Stay up to date with the latest startup events and startup news

Knowledge Base (15) Startup Basics (334) Startup News (259) UX/UI and web design (4) Website Building (21) Zero code and automations (17)