TL;DR: Bubble's Launch Lab empowers no-code founders to succeed.
Bubble's Launch Lab is a free program helping no-code app founders elevate their product launches by providing promotional support, marketing resources, and visibility. It offers tools like customized founder interviews, app showcases, messaging templates, and multi-channel promotion, ensuring production-ready projects gain exposure.
● Focuses on storytelling and reaching the right audience.
● Benefits first-time founders or agencies building ready-to-launch apps.
● Resources are repurposable for brand-building and investor pitches.
Apply now to empower your launch strategy with Bubble’s support at Launch Lab. Or, explore more on Female Switch's startup launch platform.
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Bubble has just introduced a game changer for founders in the no-code ecosystem: Launch Lab. As a serial entrepreneur and the founder of Fe/male Switch, a game-based startup incubator, I can’t think of a better signal to no-code builders that their efforts deserve professional recognition and scalable results. Launch Lab isn’t just marketing fluff; it’s support where it matters most: storytelling, exposure, and practical resources for making an impactful launch.
What Exactly Is Launch Lab?
Launch Lab is an initiative rolled out for Bubble founders launching their apps within the next 1-3 months. It’s designed to take the guesswork out of launch preparation by offering polished promotional content, exposure to new audiences, and support from Bubble’s internal team. The program amplifies founder stories, highlights the apps’ value propositions, and turns product launches into professional-grade campaigns.
Selected founders receive a customized toolkit that includes founder interviews, app videos, marketing templates, pitch decks, and messaging frameworks. Additionally, Bubble ensures multi-channel promotion via their blog, YouTube, newsletter, and even a prestigious spot on their Showcase page.
Why Does This Matter for Founders?
As someone who has built educational and entrepreneurial ecosystems, I understand that even brilliant founders face barriers in executing the perfect product launch. Building something great doesn’t necessarily mean launching it successfully. Many no-code entrepreneurs, individuals who don’t come from technical or marketing backgrounds, aren’t equipped with the tools to reach their target users effectively. Launch Lab addresses this gap by tackling two key pain points:
- Professional storytelling: Crafting narratives that resonate with audiences and build emotional connections.
- Amplification: Getting apps in front of the right people via highly-visible channels, including Bubble’s ecosystem.
It’s no longer enough to rely on organic reach. Platforms like Bubble recognize that visibility is a currency, and spending it strategically ensures better results for their community. And for founders who lack marketing budgets or expertise? Launch Lab offers their first real opportunity to compete with apps from better-funded startups.
Who Can Benefit Most from Launch Lab?
This program is specifically tailored for two key groups:
- First-time founders whose apps are production-ready but haven’t received exposure.
- Agencies building custom Bubble applications for clients who want a refined launch strategy.
Bubble requires applicants to demonstrate that they’re ready for launch, this is not a program for proof-of-concept projects. By targeting production-ready builders, Bubble ensures that resources go toward users who can immediately maximize exposure and community support.
What Does Launch Lab Offer?
- Founder Interviews: Professionally created interview videos featuring the app-builder, emphasizing both the product value and personal story.
- App Showcases: Visual app demonstrations to build credibility and intrigue.
- Messaging Kits: Templates for email campaigns, social media, and community outreach.
- In-House Amplification: Bubble’s own blog, social platforms, and newsletters promote the campaign strategically.
- Permanent Showcase Spot: Inclusion on Bubble’s Showcase page for ongoing discoverability.
The toolkit is designed to enable founders to repurpose these materials as pitch decks for potential investors, social proof for users, and brand-building assets long after their official launch.
How Founders Apply
Applying to Launch Lab is straightforward but requires preparation. Bubble expects participating apps to launch soon, which means your feature set, design, and user journey must already be solid. Founders looking to participate can apply through their dedicated application page. Here’s what they’ll review:
- Your app’s readiness for production use
- How effectively the app addresses its target audience’s needs
- Your personal willingness to collaborate on storytelling
Remember, storytelling involves time and effort. Be prepared to offer insights into your entrepreneurial journey, the challenges you overcame, and why your app matters. Emotional narratives coupled with practical problem-solving resonate deeply during launches.
Questions to Consider Before Applying
Before jumping into the application process, ask yourself these questions:
- Is my app completely functional and free of major bugs?
- Do I have a clear target audience and user personas in mind?
- Am I willing to dedicate time to the video and interview production process?
- What promotional assets (case studies, testimonials, etc.) can I leverage?
These steps will help you ensure a smoother application process and maximize the impact of the resources provided by Launch Lab.
The Bigger Picture: Why Launch Lab Is a Huge Step for No-Code
As someone deeply invested in no-code education, I see Launch Lab as a critical evolution in how platforms like Bubble empower their users. Historically, no-code tools have democratized access to building apps, but many founders hit a wall when it comes to marketing and storytelling. By addressing this barrier, Bubble is adapting to the growing maturity of no-code entrepreneurs.
No-code is no longer just for building prototypes or side projects. Programs like Launch Lab signal to the world that these platforms are serious hubs for scalable businesses. As tools like Bubble become central to early-stage ventures, it only makes sense to provide structured paths that help founders succeed in the noise-filled startup ecosystem.
Final Thoughts: The Future of Founder Support
At its core, Launch Lab is about amplification and empowerment. By providing not just tools but also visibility, Bubble creates an infrastructure that nurtures real businesses. For founders, this is a clear reminder to prioritize your launch strategy and use programs like these to gain momentum.
If you’re on the cusp of launching your Bubble app, don’t hesitate to apply. It’s free, tailor-made for your needs, and backed by a platform that genuinely wants you to succeed. Your story could inspire the next generation of builders, why wait?
FAQ on Bubble’s Launch Lab
What is Bubble’s Launch Lab?
Bubble’s Launch Lab is a program aimed at helping founders successfully launch their apps by providing professional-grade storytelling, promotional content, and exposure through Bubble’s ecosystem. Explore Bubble’s startup-focused initiatives.
Who can apply to Launch Lab?
Eligible applicants include founders of production-ready Bubble apps launching within the next 1, 3 months and agencies working on client-based apps. Learn how startups validate ideas for launch readiness.
What does the Launch Lab toolkit offer?
The toolkit includes founder interviews, app showcase videos, marketing templates, pitch decks, messaging kits, and ongoing visibility on the Bubble Showcase page. Make use of startup launch tools.
Why is storytelling important in product launches?
Professional storytelling resonates with audiences, builds emotional connections, and amplifies brand identity. Founders can use storytelling to highlight app value and connect with target users. Learn crafting narratives for success.
Does Launch Lab support agencies as well?
Yes, agencies building apps for their clients on Bubble can leverage Launch Lab’s resources to run polished, impactful campaigns for client launches. Discover strategies for scaling agency projects.
Can startups with limited marketing budgets benefit?
Absolutely. Launch Lab is free to participate, offering high-quality assets and exposure, helping founders with small budgets compete with better-funded competitors. Find inexpensive business ideas.
How does Bubble promote apps post-launch?
Bubble amplifies campaigns through blog posts, newsletters, social channels, YouTube, and a permanent spot on their Showcase page for ongoing discoverability. Check out Bubble’s showcase for startups.
What should founders prepare before applying to Launch Lab?
Ensure your app is fully functional, has defined target users, and you are ready to support storytelling efforts like founder interviews. Get insights into creating user personas.
Can Launch Lab help with fundraising efforts?
Yes, the assets provided (e.g., pitch decks and app videos) can be repurposed for investor presentations and gaining social proof for potential funding rounds. Unlock proven funding pathways.
What is Bubble’s bigger vision for the no-code movement?
Bubble aims to make scalable startups accessible to everyone, empowering founders with marketing resources and visibility to transform ideas into impactful businesses. Understand no-code’s potential.
About the Author
Violetta Bonenkamp, also known as MeanCEO, is an experienced startup founder with an impressive educational background including an MBA and four other higher education degrees. She has over 20 years of work experience across multiple countries, including 5 years as a solopreneur and serial entrepreneur. Throughout her startup experience she has applied for multiple startup grants at the EU level, in the Netherlands and Malta, and her startups received quite a few of those. She’s been living, studying and working in many countries around the globe and her extensive multicultural experience has influenced her immensely.
Violetta is a true multiple specialist who has built expertise in Linguistics, Education, Business Management, Blockchain, Entrepreneurship, Intellectual Property, Game Design, AI, SEO, Digital Marketing, cyber security and zero code automations. Her extensive educational journey includes a Master of Arts in Linguistics and Education, an Advanced Master in Linguistics from Belgium (2006-2007), an MBA from Blekinge Institute of Technology in Sweden (2006-2008), and an Erasmus Mundus joint program European Master of Higher Education from universities in Norway, Finland, and Portugal (2009).
She is the founder of Fe/male Switch, a startup game that encourages women to enter STEM fields, and also leads CADChain, and multiple other projects like the Directory of 1,000 Startup Cities with a proprietary MeanCEO Index that ranks cities for female entrepreneurs. Violetta created the “gamepreneurship” methodology, which forms the scientific basis of her startup game. She also builds a lot of SEO tools for startups. Her achievements include being named one of the top 100 women in Europe by EU Startups in 2022 and being nominated for Impact Person of the year at the Dutch Blockchain Week. She is an author with Sifted and a speaker at different Universities. Recently she published a book on Startup Idea Validation the right way: from zero to first customers and beyond, launched a Directory of 1,500+ websites for startups to list themselves in order to gain traction and build backlinks and is building MELA AI to help local restaurants in Malta get more visibility online.
For the past several years Violetta has been living between the Netherlands and Malta, while also regularly traveling to different destinations around the globe, usually due to her entrepreneurial activities. This has led her to start writing about different locations and amenities from the point of view of an entrepreneur. Here’s her recent article about the best hotels in Italy to work from.